Cinsay launches turnkey transactional social media video solution, Snap Marketing. Specifically designed to enable any US or internationally based MLM (Multi-Level-Marketing) Direct Marketing company, representatives and independent sellers with a simple to use tool for lead acquisition, selling products, services and expanding down lines through sharable social media video commerce, training and marketing packages.
Austin, TX, - Cinsay, the leader in video commerce, has recently launched Snap Marketing to enable MLM representatives and direct marketers with a complete turnkey marketing and sales solution for their businesses. Leveraging Cinsay’s multipatented technology, the new initiative will target the growing MLM, IBO (Independent Business Owner) and Direct Selling business models. Cinsay has already seen early success with the launch of its promotional video commerce and lead generation video player for direct selling organizations like Jeunesse Global and there is a tremendous, untapped opportunity within the industry for its unique video and social commerce transactional technology.
Individual distributors from Avon to Mona Vie as well as large MLM companies alike are benefiting from Cinsay’s interactive video technology for direct marketing. Ricky Haggerty, a college student in Tyler, Texas, has his own successful direct sales business with Organo Gold and promotes it with a Cinsay video store.
Haggerty said, “The individuals at Cinsay are amazing. I have been pretty much coached on how to build a solid online presence with my business. I’m looking forward to an amazing journey with Cinsay.”
Direct sellers from dozens of other companies are also using Cinsay’s video store to acquire leads, sell more products and services all while growing their down-line business without ever having to leave their home or office.
Verner Dixon, an executive previously with IBM and Gartner, now an associate with Jeunesse Global said, “This is actually a game changer for the MLM, Direct Sales industry as far as I’m concerned. I now have the ability to promote my products using professional videos and presentations and my prospects and customers can purchase my offerings before, during or after the presentation – this is awesome!”
The global market for direct selling continues to grow with sales in the U.S. alone up 3.3% in to over $32.67B (according to the Direct Selling Association). This growth will most likely continue as people seek new and creative ways to diversify their incomes and save for long-range goals. According to one Forbes business contributor, Robert Laura stated, “I believe that the entire industry is poised for explosive growth and can be one of the most significant solutions to America’s current retirement savings crisis.”
Reaching people around the block and around the globe:
As the Internet and various social media sites have become ubiquitous to everyday life, coupling direct selling opportunities with unique and compelling technologies can create a ‘game changing’ moment for the industry. Cinsay’s multipatented technology is positioned to do just that. The solution takes full advantage of video, social media and mobile with the release of its latest Snap Marketing for MLM solutions.
“Video continues to have the fastest growth of anything else online and it consistently creates higher conversions for commerce, leads and other transactions than any other form of content,” said Christian Briggs, Founder and CEO for Cinsay. “Couple that with the global explosion of social sharing, and continued growth in the direct marketing industry and you have a revolution underway for the way we do business. This is the perfect tool for any direct marketing and MLM business.”
With over 16 million people tied to over 300 different direct selling organizations in the U.S. alone, the potential for Cinsay’s technology is enormous. Person-to-person selling has been the highest form of engagement representing 70% of business building. Parties and meetings make up 23% of the sales method. However, online marketing is quickly catching on using social media like Google Hangouts, Facebook, Snapchat and proprietary sites owned and operated by individual direct marketing companies. Cinsay’s video player has built-in sharing abilities with international social sites like China’s Ren Ren, WeChat, Tencent and additional social sites in Russia, Asia and South America while working on any device from computers to smartphones.
For most direct marketers from Amway to Herbalife, independent sales reps can select from existing professionally produced videos or upload their own into the Cinsay video player, then simply populate it with products, and links to social media and a unique lead generation box, and they are ready to start marketing their business from websites, social sites, email and SMS texts. Cinsay’s video platform is easy to set up, use and update. Wherever their video is shared, the entire interactive business package goes with it. Many reps purchase additional marketing packages through Cinsay’s Snap Marketing, which allows them to specifically target viewers by age, gender, location, interests and passions.
Cinsay’s extensive analytics provides valuable viewer data to help sales reps fully optimize their marketing efforts. Metrics include, views, demographics, shares, age, gender, purchases, and other transactions. Analyzing each of these categories allows the business owner to better focus on potential consumers, lower their marketing costs and increase views to their individual online videos.
Briggs added, “For marketers seeking new business opportunities around the block or around the world, there is simply no other marketing tool that drives the potential to succeed. Cinsay’s technology and our proven Snap Marketing packages, can potentially elevate conversions for new business opportunities and can drive down the costs of marketing to as little as a dollar for each lead. That’s unmatched anywhere.”
About Cinsay
Austin-based Cinsay has created a next-generation ecommerce, viewer interactive, video-based platform for any size business. Cinsay’s syndicatable technology enables anyone to sell products, display printable coupons, capture donations, and generate leads all inside its multi-patented Video Smart Store™ (VSS) technology. Along with being the premiere video commerce provider for small and medium businesses, Cinsay is adding new exclusive content channels for sports, music and movies aligned with partners including Andretti Autosport via AndrettiTV.com and Suretone Entertainment via their site SureToneLive.com and has been selected as a software provider to SMBs via Yahoo’s Commerce Central.
Forbes named Cinsay one of “America’s Most Promising Companies” while eTail Conferences named Cinsay a “Rising Star in innovation” for 2012. Red Herring also selected Cinsay for the “Top 100 Companies in North America” for 2014. Cinsay’s eCommerce video-based platform can be used for any individual or business. For more information, please visit cinsay.com or call 855-725-2462.
One or more of the following patents may protect Cinsay’s software, systems, and/or services. U.S. Patent Nos. 7,840,415; 7,987,098; 8,769,053; 8,782,690; 8,813,132; 8,312,486; 8,533,753; and 8,549,555.
